Fashionista is a start-up retail establishment that will sell fashionable clothing to men. We will locate Fashionista in downtown Sadar Bazar, Rajasthan, which is a popular for Granite Industries. While our initial goal is to open one store, expansion plans include potentially franchising our retail store and/or building a well-recognized brand name. In turn, we would hope to penetrate a sizable portion of the online retail market.