Knowledge

Pooja Yadav 

11 Dec 2017, 8 min read

Marketing

Want to understand the marketing tactics of Apple?

Takeaways from Apple's strong marketing strategies that can help grow your brand and business.

Pooja Yadav 

22 Nov 2017, 5 min read

Marketing

Have you tried ‘researching’ in marketing?

Targeted marketing can have a huge impact in growing your business.

Pooja Yadav 

12 Nov 2017, 7 min read

Marketing

Visual is the way forward for content marketing

Visual marketing should be key to your marketing campaigns. Here are some examples of campaigns that went viral.

• 3 Comments

Pooja Yadav 

30 Oct 2017, 5 min read

Marketing

The next big thing: Influencer Marketing

Pooja Yadav opines about influencer marketing - a growing force in the tools needed to make a brand visible.

• 2 Comments

Pooja Yadav 

16 Oct 2017, 5 min read

Marketing

How to give your brand a boost with video marketing

Video marketing - give the most amount of information in the shortest time to your customers.

Pooja Yadav 

3 Oct 2017, 5 min read

Marketing

From revenue obsession to customer obsession

Pooja Yadav explains how ‘customer obsession’ is replacing revenue obsession as the path to growth for brands & SMEs.

• 1 Comment

Pooja Yadav 

15 Sep 2017, 8 min read

Marketing

How to create trending hashtags for your next viral...

Pooja Yadav explains the power of Hashtags and the role they play in the digital marketing strategies of today.